TikTok was larger than Instagram final yr after passing the 1 billion obtain mark

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TikTok

  • Chinese language short-form video app TikTok has been downloaded 1 billion occasions throughout Android and iOS, in keeping with Sensor Tower figures.
  • TikTok was downloaded extra occasions than Instagram in 2018, the info confirmed.
  • Simply over 40% of the app’s 2018 downloads got here from Indian customers.

Chinese language short-form video app TikTok has hit a serious milestone, with one billion downloads throughout Android and iOS, in keeping with app analytics web site Sensor Tower.

Sensor Tower added that the billion determine didn’t embody Android installs from China, so the true variety of installs is prone to be a lot larger.

Roughly 663 million of TikTok’s whole one billion downloads got here in 2018, that means it was downloaded extra final yr than Instagram, which garnered 444 million new downloads.

TikTok was the fourth most-downloaded non-game app for 2018, behind WhatsApp, Fb Messenger, and Fb, Sensor Tower stated.

Learn extra: A viral video app you have in all probability by no means heard of had extra downloads in September than Fb, YouTube, or Snapchat

Well-liked with kids and pre-teens, Sensor Tower’s knowledge reveals that TikTok appears to be taking off within the Indian market. In January 2019, 43% of the app’s new customers had been from India, up from 9.5% in January 2018.

Its rise has been meteoric, and in September 2018 it outstripped Fb, Instagram, YouTube, and Snapchat in whole downloads.

TikTok began life as two separate apps, named TikTok and Musical.ly. Chinese language tech firm Bytedance purchased lipsyncing app Musical.ly for $1 billion in 2017, and introduced in August 2018 that it was scrubbing the Musical.ly identify and merging it with its personal app TikTok. Since then it has advanced right into a short-form video app which has been likened to the now-defunct Vine.

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