The subsequent Apple Watch would possibly introduce a brand new function Fitbit has supplied for a very long time
- Apple is engaged on including built-in sleep-tracking expertise to the Apple Watch, in accordance with a brand new report.
- Apple has indicated curiosity in sleep-tracking expertise prior to now, buying the sleep monitoring startup Beddit in Might 2017.
- Apple Watch competitor Fitbit has included sleep-tracking options in its wearables for years.
Apple is alleged to be growing a brand new function for future variations of the Apple Watch that may monitor the wearer’s sleep, in accordance with a report from Bloomberg.
The corporate has been testing the function secretly at its Cupertino, Calif. headquarters and hopes to convey it to the Apple Watch by 2020 if these trials are profitable, the report says. Such a launch would give Apple’s smartwatch a key function it has been missing that Fitbit’s smartwatches and wristbands have lengthy supplied.
Fitbit made notable enhancements to its sleep-tracking expertise in 2017 when it launched the Alta HR, which was among the many first of its units to help the corporate’s Sleep Levels function. Sleep Levels, as its identify implies, is able to detecting mild, deep, and REM phases of sleep, including to the roster of sleep metrics Fitbit’s might measure corresponding to sleep time and the variety of instances wearers get up all through the evening. The Apple Watch does not at present supply any native sleep monitoring capabilities, however does help a number of third-party apps for sleep monitoring, corresponding to AutoSleep and Sleep++.
Apple has indicated that sleep monitoring is an space of curiosity for the corporate prior to now. In Might 2017, it acquired Beddit, a startup that produces a sleep monitor to be positioned on the mattress. Bringing sleep monitoring to the Apple Watch would additionally seemingly match with the corporate’s ambitions relating to revolutionizing the well being and health house. Apple CEO Tim Prepare dinner mentioned the corporate’s “best contribution” can be in its well being efforts when talking with CNBC earlier this yr.
Apple and Fitbit are market leaders relating to wearable units. Within the second quarter of 2018, the Apple Watch was estimate to account for 41% of the smartwatch market share whereas Fitbit accounted for 21%, in accordance with a report from Counterpoint Analysis.
Apple didn’t instantly reply to Enterprise Insider’s request for remark.
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