TESLA IS THE MOST ‘GOOGLED’ CAR BRAND IN THE US AND CHINA [INFOGRAPHIC]
On-line searches can say rather a lot about which automotive manufacturers are attracting probably the most curiosity on-line. In response to Automotive Buzz, “Automotive gross sales and analysis web site Choose Automotive Leasing has simply printed the outcomes of… a yr’s value of Google search knowledge to search out out which automotive manufacturers had been probably the most queried.” And apparently, “Elon Musk’s tweets are profitable the search engine optimisation battle.”
*This text involves us courtesy of EVANNEX (which additionally makes aftermarket Tesla equipment). Authored by Matt Pressman. The opinions expressed in these articles usually are not essentially our personal at InsideEVs.
Above: In North America, Tesla is the #1 most searched automaker on Google in each the US and Canada over the previous yr (Supply: Choose Automotive Leasing)
Google’s search outcomes reveal that “Nowhere are the winds of change extra evident than North America, the place Tesla claims an enormous chunk of searches, accounting for greater than 2 million within the US and Canada alone. Even contemplating Tesla’s headline-grabbing chief Elon Musk, few might have predicted the standard gas-guzzling and muscle automotive heartland of the world [would be] turning its consideration to [Tesla] in such massive numbers.”
That’s proper, Tesla obtained probably the most google searches in each the U.S. and Canada up to now yr. In Europe, nevertheless, the old-guard German automakers nonetheless high the rankings. However, Tesla did obtain probably the most of Google searches (over some other automaker) in two European international locations: each Austria and Norway.
Above: Tesla can be the #1 most searched auto model on Google in China (Supply: Choose Automotive Leasing)
Although the US and EU are key markets, probably the most hotly contested auto market is China. And, Tesla obtained probably the most google searches in the most important automotive market on this planet proper now. However China isn’t the one market in Asia that’s infatuated with Tesla. Different international locations together with Singapore, Hong Kong, and Macau spent the vast majority of their on-line searches trying into Tesla over some other automaker.
And in different areas, Tesla was additionally the top-searched auto model in a number of forward-looking international locations. In Oceana, New Zealand searched Tesla greater than some other automotive model. And within the oil-rich Mideast, residents of the United Arab Emirates had been additionally looking Tesla greater than some other automaker on Google — not shocking as Tesla launched new shops, service facilities, and superchargers within the area.
Above: On Reddit, the Tesla subreddit has extra followers subscribed than some other automaker fan subreddit (Reddit: suburella)
And it’s not simply google searches the place Tesla shines, the electrical carmaker is a common model on social media as effectively. On Twitter, Tesla’s Elon Musk has truly amassed extra followers than Ford, Chevy, and Chrysler mixed and his followers protecting rising. That mentioned, Musk backed away from Fb (and Instagram) — presumably a mirrored image of his tiff with Mark Zuckerberg. In any occasion, based on Reddit person suburella, Tesla has probably the most subscribers of any fan-related auto model subreddit.
Supply: Automotive Buzz / Choose Automotive Leasing