Famous in youngster for its sporty nature in delivering the desired power and performance - the Scion is know for its most attractive and sporty models lineup and to set more bigger standard in the segment, Scion is all prepared with one of its exhibit lineup model - the 2013 Scion FR-S here FR-S stands for the Front-engine, Rear-wheel drive, and Sports Model, to be showcased at the upcoming and most awaited show - 2013 Chicago Auto Show, the FR-S sports car went on sale last spring and from then the sports model has won many awards through media channels, and one which is the most honorable - the “Best of 2013”award from Cars.com.
Scion in the famous exhibition of Chicago Auto Show, is bringing the five models lineup which will be presented with very user-friendly way in their respective counters and providing the valuable information about the models to the guest with Scion brand and art culture presentation quickly and conveniently at a touch. As per the Special Event Manager of Scion - Steve Hatanaka - "The Chicago Auto Show attracts lots of young people so interactivity is key to our exhibit. From its visual flair to hi-tech amenities, this exhibit was designed to appeal to a young audience."
Scion will also present a special Scion FR-S cast which is already scheduled to be showcased in the 2013 Toyota Grand Prix of Long Beach celebrity race on this April.
A combined product of Toyota and Subaru, the FR-S is the rear-wheel-drive sports coupe of Scion-badged version that will be launched and delivered in U.S. in 2013. The FR-S direct-injected 2.0 liters engine generates 200 horsepower and a torque of 151 lb-ft. Its loaded with 6-speed manual gearbox with standard equipment. On Safety features, 2013 FR-S has ABS system with 11.6 vented disc. in front and rear brakes. And Airbags for dual front, driver knee & front-rear curtain. Adding more safety by warranties for Scion on Power-strain, basic, roadside assistance.
Photo Gallery of 2013 Scion FR-S
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Auto Press Release 2013
January 22, 2013
Sizzling FR-S and Interactivity Are Key Elements at Scion Exhibit
CHICAGO (Jan. 22, 2013) – Scion, the youth brand of Toyota, will be incorporating cutting-edge interactivity and dazzling, award-winning vehicles to showcase its iconic lineup at the 2013 Chicago Auto Show.
Central to the exhibit will be the 2013 Scion FR-S compact rear-wheel drive sports car, which went on sale last spring. Since that time, the ultra-sporty FR-S has won praise and awards from a number of media outlets, including the coveted Cars.com “Best of 2013”award. Besides the production version, Scion will show a special FR-S scheduled to be used in the 2013 Toyota Grand Prix of Long Beach celebrity race this April.
Each of Scion’s five product offerings will have an interactive counter, providing guests with vehicle information, Scion art and brand culture imagery, at the touch of a hand. Social media-savvy visitors can also follow Scion Instagram and Twitter activity at the show via a live social media feed on a large LED video display.
“The Chicago Auto Show attracts lots of young people so interactivity is key to our exhibit,” said Steve Hatanaka, auto shows and special events manager at Scion. “From its visual flair to hi-tech amenities, this exhibit was designed to appeal to a young audience.”
Auto Press Release Source : Toyota[Scion]