Groupe PSA – the maker of Peugeot, Citroen, DS and Opel/Vauxhall autos – has began manufacturing at its new $630 million Kenitra plant in Morocco, close to the capital Rabat.
The challenge began with an settlement between the carmaker and Morocco in June 2015, and with the completion of Kenitra, PSA says it now has a “full ecosystem” within the kingdom. The brand new manufacturing unit joins a steering centre primarily based in Casablanca for the Center East and Africa area, and an operational R&D centre.
The French firm says that it’s the one carmaker to cowl the whole worth chain in Africa. This ecosystem features a community of 62 native suppliers, with 27 new provider websites set as much as meet the wants of the Kenitra plant.
“On the coronary heart of the Center East and Africa area, Morocco is an historic and strategic marketplace for our group and its 4 manufacturers, Peugeot, Citroen, DS and Opel. We’re forging a singular partnership in Morocco’s automotive business, due to the assistance of all our companions and the assist of the Moroccan authorities,” stated Jean-Christophe Quemard, Govt VP Center East & Africa, and member of the managing board of Groupe PSA.
The brand new manufacturing unit has a manufacturing capability of 200,000 autos per 12 months, and can serve prospects in 80 markets. Output will initially be 100,000 vehicles in 2020, earlier than reaching most capability by 2023.
Kenitra is about up for to provide vehicles on PSA’s newest Widespread Modular Platform (CMP) structure, with the brand new Peugeot 208 the primary mannequin to roll out. The B-segment hatchback can also be made on the Trnava plant in Slovakia.
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