No Hyundai N-style sub-brand for Kia, focus is on real-world efficiency for GT fashions – Biermann

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We’ve simply seen Hyundai launch one other tantalising N automobile with the i30 Fastback N, which makes one marvel, will Kia get its personal efficiency sub-brand like Hyundai’s N? Hyundai-Kia’s high-performance growth boss and the person behind N, Albert Biermann, says no.

As a substitute, Kia plans to make its automobiles ever sportier, extra enjoyable and extra involving to drive, Autocar stories. Kia may have a small vary of GT fashions with a concentrate on real-world efficiency.

“For Kia, it isn’t the choice to enter with high-performance automobiles. We did it with Hyundai N however there’s a transparent choice to not with Kia, and GT must be an inexpensive package deal. With the Ceed GT now, the minute you go high-performance, it is advisable to work at a race observe, after which the prices go up and the enterprise case will get very difficult. Doing that subsequent step isn’t a straightforward step,” Biermann stated.

The Stinger has acquired praised for the way it drives, and the following large factor for the model – dynamically – will probably be subsequent Optima GT. “For the following Optima GT, you cane anticipate an attention-grabbing powertrain and suspension on the subsequent stage. It’ll be the following stage of Kia driving efficiency,” the ex-BMW M chief engineer stated, including that there received’t be an enormous roll-out of GTs for each mannequin.

It’s not simply the GTs that Biermann has been engaged on, however Kia’s common automobiles as effectively. His mission was to offer the model’s automobiles a sportier driving really feel, significantly for Euro-spec automobiles. For higher dealing with, meatier steering really feel and higher physique management, “you’ll be able to settle for slightly compromise on journey consolation, particularly in Europe, for some sportiness,” he stated.

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There’s extra to return on this continually evolving course of. “It may be the way in which the gearshift feels, the way in which you are feeling while you sit down within the cabin – it’s a wider philosophy that’s being launched and there are lots of extra issues to comply with,” he defined. The subsequent Kia to see dynamic enhancements would be the third-generation Soul, which may have “a stage of agility not there earlier than.”

GALLERY: Kia Stinger GT

The publish No Hyundai N-style sub-brand for Kia, focus is on real-world efficiency for GT fashions – Biermann Auto Reviews & New Cars on Paul Tan’s Automotive Information.


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