Mazda expands its progressive personalised automobile shopping for scheme with an accredited Mazda MyWay vendor for Better Manchester
Automobile consumers throughout Better Manchester are set to learn from a brand new and highly-convenient approach to check drive, choose, purchase and repair a brand new or Authorised Used Mazda. With comfort on the coronary heart of the idea, the MyWay scheme permits clients to have interaction with Mazda with out the necessity to go to a bodily dealership. When a MyWay prospect requests a check drive the automobile is purchased to them at their residence or administrative center by a Mazda Model Champion for a no obligation check drive.
Launched in July 2015 the ground-breaking Mazda MyWay scheme was designed to supply a first-class buyer expertise to the greater than 40,000 central London retail automobile consumers not at the moment inside simple attain of a Mazda dealership. Three years later this progressive shopper centered scheme has delivered greater than 400 vehicles within the capital.
Largely recruited from outdoors the automotive trade, the non-commission Mazda MyWay Model Champions handle the client’s relationship proper by the shopping for course of to possession and onto servicing, guaranteeing a seamless shopper journey. Reflecting the way in which lots of immediately’s shoppers prefer to buy items and providers, the MyWay scheme is now being rolled out to accredited Mazda sellers, with RRG Group bringing the service to the 1.2 million houses in Better Manchester at the moment geographically underserved by a bodily Mazda dealership.
“We’re delighted to launch Mazda MyWay in Manchester because it’s a good way to assist clients join with Mazda on this vibrant metropolis,” commented Jeremy Thomson, Managing Director Mazda UK. Including, “Manchester would be the first roll-out metro location of Mazda MyWay outdoors of the pilot mission in London and RRG are the right vendor companion to offer this service. The RRG crew have already constructed a robust status with clients and now we need to assist them provide extra alternative and comfort within the automobile shopping for course of by bringing a Mazda to the door of consumers in Better Manchester.”
Sellers chosen to be accredited Mazda MyWay companions must fulfill a rigorous utility of buyer satisfaction requirements. Just like the London MyWay scheme, every accredited dealership could have devoted Model Champions who will ship a brand new personalised automobile shopping for expertise.
Arran Bangham, Vice Chairman of the RRG Group , stated: “We’re excited to supply this versatile, personalised service to clients throughout Better Manchester. Whereas our dealership-based providing works for a lot of clients, we all know that others would really like a extra versatile strategy. Our Mazda MyWay service ‘brings Mazda to your door’, making the method of shopping for or proudly owning a automobile easy and pleasant. Our devoted Model Champions additionally make sure the unique service continues by to possession, with the RRG MyWay crew working across the buyer’s schedule. The Model Champions will acquire the automobile from a buyer’s residence or office when it wants servicing. As soon as the servicing is full, RRG MyWay will ship the car again to the client at a time that’s handy for them.
Including, “Mazda MyWay is popping the car-buying course of on its head with flexibility and personalised service on the core of the brand new initiative. Clients can request to check drive a automobile on the roads they drive on recurrently, plus the RRG MyWay crew can present part-exchange valuations and new automobile specs wherever the client chooses”.