When a few of the world’s high athletes Cling Ten within the World Surf League (WSL) or hit the halfpipe on the X Video games Aspen, viewers and attendees at these occasions discover a big Jeep® model presence.
Whether or not it’s Jeep autos on show at sporting venues or the model sponsoring the long-lasting yellow Jeep Leaders Jersey for the World Surf League or supporting 4 World Surf League athletes as they participate within the “Make A Wave” social initiative, these occasions completely signify the rugged, go-anywhere legacy of Jeep and are good companions for the model.
“The WSL and their athletes embody the identical ‘seize the day’ philosophy because the Jeep model,” mentioned Tim Kuniskis, Head of Jeep Model, FCA – North America. “Our international partnership permits the Jeep model to attach our shared fan bases, giving our collective followers and followers the chance to embrace a life-style and angle that’s not like every other on the earth.”
The Jeep model’s connection to browsing dates again to the top of World Struggle II, when GIs returned residence and purchased military-surplus Willys MBs and turned them into their very own seashore buggies. Within the years that adopted, Jeep autos have helped surfers discover the proper wave.
This deep connection between surfers and Jeep extends from those that take to the surf at their leisure to the professionals within the World Surf League.
The League, which has been championing the world’s finest browsing since 1976 and holds greater than 180 international occasions yearly, is a worldwide associate with the Jeep model.
This partnership designates the Jeep model because the official and unique international automotive associate of the WSL Championship Tour and the naming rights associate to the WSL Jeep Leaders Tour Rankings for the boys’s and ladies’s Championship Tour.
Whereas some boards journey the waves, others slice by way of the snow.
This 12 months marked the 16th 12 months the Jeep model was the unique automotive sponsor of X Video games Aspen, which challenges the abilities and talents of athletes in a wide range of difficult occasions, together with snowboarding, snowboarding, snow bike and the brand new Jeep Wrangler X Problem.
To focus on the capabilities of Jeep autos, the model hosted a wide range of Jeep-related actions at X Video games Aspen at Buttermilk Mountain in Aspen Snowmass. X Video games attendees had the chance to take a look at the 2019 Jeep Wrangler Rubicon and the 2019 Jeep Wrangler Sahara fashions on show.
The Jeep model has additionally been the official sponsor of the Italian soccer crew Juventus since 2012. The crew just lately received the Serie A TIM 2018-2019 soccer championship for the eighth time in a row setting a brand new nationwide report.
Be taught extra about Jeep autos, the historical past of the model and Jeep partnerships by visiting Jeep.com.