Go-Jek’s Get app formally launches in Thailand as Southeast Asia growth continues

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Go-Jek is extending its attain in Southeast Asia after its Thailand-based unit made its official launch, which included the addition of a brand new meals supply service.

Get, which is the title for Go-Jek enterprise in Thailand, began out final yr providing bike taxi on-demand companies to a restricted a part of Thai capital metropolis Bangkok, now the corporate stated it has expanded the bikes throughout the town and added meals and supply choices. Get’s administration staff consists of former Uber staffers whereas CEO Pinya Nittayakasetwat was recruited from chat app Line’s meals supply enterprise.

During the last two months, Get claims to have accomplished two million journeys previously two months. There’s no phrase on when Get will add four-wheeled transport choices, nonetheless. On the meals facet, Get is claiming to have 20,000 retailers on its platform however there are some points. Rumming by way of the app, I discovered numerous listed eating places that didn’t embody menus. In these cases, clients need to enter their dish and worth which makes it fairly onerous to make use of.

Go-Jek’s Get app in Thailand doesn’t embody menus for numerous eating places, making it almost unattainable to order

Seize is the dominant participant in Thailand, the place it presents taxis, personal automobiles, motorbikes, supply and meals throughout eight markets in Southeast Asia. Go-Jek rose to success in its native Indonesia, the place it started providing motorbikes on demand however has expanded to cowl taxi, automobiles, meals, basic companies on-demand and fintech. Its traders embody Google, Tencent, Meituan and Sequoia India.

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That’s the identical playbook Seize is utilizing, however Go-Jek is taking its time with its market expansions. Thailand represents its third new market past Indonesia, following launches in Vietnam and Singapore. The Philippines is one other market the place Go-Jek has voiced a want to be current — it has even made an acquisition there — however regulatory points are holding up a launch.

Regional growth doesn’t come low-cost and Go-Jek is within the midst of elevating $2 billion to finance these strikes. It just lately closed $1 billion from current traders, and Deal Avenue Asia studies that it may increase as a lot as $three billion for your complete Collection F spherical. That’s doubtless in response to Seize’s personal fundraising plans. The Singapore-based firm closed $2 billion final yr, however it’s trying to enhance that complete to $5 billion with a serious injection from SoftBank’s Imaginative and prescient Fund a key piece of that puzzle.


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