Elmar Frickenstein, Senior Vice President Totally Automated Driving and Driver Help, BMW AG, talks in regards to the first 450 days of the corporate new Autonomous Driving Campus.
In September 2017, you and your workforce moved to the Autonomous Driving Campus in Unterschleissheim.
What prompted the BMW Group’s determination to create this new website?
We’re presently experiencing the biggest paradigm shift within the historical past of the automotive trade. The trade is ready to witness extra change within the subsequent decade than prior to now 30 years. Immediately, we’re already on the point of extremely automated driving. There are numerous challenges to beat as we progress in direction of extremely and totally automated driving, the most important of which is definitely to deal with the general complexity of the duty. To succeed, we should have the braveness to alter our mind-set. And that is precisely what we now have performed.
Having the Campus as a central website the place all the BMW Group’s autonomous driving assets are bundled kinds a elementary factor of our all-embracing strategy. Right here, we work intently interconnected additionally with our know-how and collaboration companions on the event of the required technical options. For instance, software program builders can instantly take a look at out code they’ve simply written – within the precise automobile and in just some steps. Every thing is completed on a typical code base. The Campus with all its amenities was accomplished in report time; we moved in only one 12 months after receiving the go-ahead.
After the primary 450 days there, what adjustments do you’re feeling working collectively on the Campus has caused?
Concurrently transferring to the Campus final 12 months, we adopted an agile working methodology referred to as LeSS – Massive Scale Scrum. And we aligned the organisational construction to the brand new working atmosphere. Working in characteristic groups with end-to-end accountability, our staff on the Campus produce legitimate leads to two-week sprints that they will take a look at out and expertise within the precise automobile. It’s unimaginable to see simply how a lot this new manner of working collectively motivates the builders. The outstanding spirit I can sense right here each day is one other factor that jogs my memory of Silicon Valley.
That’s the reason I personally see the Autonomous Driving Campus as symbolising the daybreak of a brand new period in mobility. I’ve been at BMW for 30 years and have each witnessed and performed an lively half in lots of adjustments. However once I moved to my new office on the Campus on September 18th 2017, I used to be in little question new chapter within the BMW Group story was starting right here. The Campus is completely different, new, modern and fairly distinctive within the automotive trade. We have to embrace change on this manner if we wish to grasp the complexity of autonomous driving; the event of recent applied sciences calls for brand new approaches.
What do you want most in regards to the new working methodology?
The agile working methodology relies, amongst different issues, on the precept of ongoing enhancements for each merchandise and strategies. For instance, the groups convene for a ‘dash overview’ on the finish of every dash. They current their outcomes to all the staff in a type of market. Which means after they plan the following dash afterwards, consideration may also be given to points arising at brief discover as a high precedence. Then there’s the ‘retrospective’, when the groups share observations from the final dash and work collectively to establish measures for enhancements within the subsequent dash.
The great thing about all of it is that these common exchanges put the builders ready the place they will make selections themselves, which is essential not just for product development, however for this type of teamwork as effectively. Hierarchical delegation turns into a factor of the previous because of this, whereas data is scaled to most impact and made accessible to everybody. That’s the way you develop for the long run.
What are the following growth steps in direction of autonomous driving on the BMW Group?
With the Campus, the swap to the LeSS working methodology and our organisational construction, we now have created a stable foundation for mastering the complexity of the duty. This permits us to ascertain new key applied sciences resembling synthetic intelligence and simulation as the main target of growth. We’re additionally step by step increasing our fleet of autos. At the moment we now have 80 autos working in Europe, the USA and China. The intention with these measures is to validate our extremely and totally automated driving know-how and to hold out the transition from demonstrator growth to manufacturing growth.
How will clients profit?
In 2021, we can be providing clients a perfected system within the BMW iNEXT that provides noticeable worth to the automobile expertise. Extremely and totally automated driving will give our clients again some of the valuable commodities of all: time. The optionally available “Freeway Pilot” will enable clients to drive on the motorway from Munich to Hamburg, for instance, at speeds of as much as 130 km/h (81 mph) and spend the time doing different issues, resembling studying a newspaper or simply having fun with the panorama.
We may also be working pilot fleets with Degree four know-how based mostly on the BMW iNEXT in chosen areas. Our motto is all the time “security first”. With the fitting know-how, the fitting know-how companions and an agile working mannequin, automated driving will make our roads safer for everybody. Our Campus creates the premise for customer-centric growth. Because of the distinctive spirit instilled by the Campus, we’re altering the face of private mobility for our clients and giving them again precious time.
Lastly, for those who needed to describe the Campus with three hashtags, what would they be?
#EmbracingChange #Transformation #GermanSiliconValley
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